Privacy Policy
Lone Wolf Vision (trading as Lone Wolf Yoga Studio)
Last updated: [19 Jan 2026]

1. Who we are

We are Lone Wolf Vision, owned and operated by Stephen Jack, trading as Lone Wolf Yoga Studio (“we”, “us”, “our”). We provide yoga, meditation, breathwork, sound sessions, strength and conditioning, personal training, workshops, events, retreats, and related wellbeing services.

Contact: [info@lonewolfvision.com] | [+447399008228] | [Ushaw Historic House, Ushaw Moor, College Road, DH79RH]

2. What this policy covers

This policy explains how we collect, use, store and share personal data when you:

visit our website,

enquire or book a session,

purchase a membership, pass, course, event, or online programme,

attend sessions at our studio or offsite,

communicate with us (email, phone, SMS, WhatsApp, social media).

3. The personal data we collect

We may collect:

Identity and contact data: name, email, phone number, billing address.
Booking and account data: class/event bookings, attendance, membership/pass status, purchase history, communications, notes relevant to delivering your service.
Payment data: payment status, invoices/receipts, and payment tokens/identifiers handled by our payment processor (we do not store full card numbers).
Health and suitability data (special category data): information you provide in health questionnaires/waivers about injuries, medical conditions, pregnancy, medications, or relevant health history (only where necessary to deliver sessions safely). Processing health data has additional legal requirements.
Marketing preferences: whether you have opted in/out, and your communication preferences.
Website usage and device data: IP address, pages viewed, approximate location, and similar analytics data (where cookies/trackers are used).

4. How we collect your data

Directly from you via forms, email, phone, WhatsApp, and in-studio paperwork.

Through our booking/membership platform (e.g., Glofox) and payment processor (e.g., Stripe).

From website technologies such as cookies (where enabled and consented to).

5. Why we use your data (purposes) and our lawful bases

UK GDPR requires a lawful basis for processing personal data, and additional conditions for health data.

We use your personal data to:

A) Provide services and manage bookings/memberships

Create/manage your account, bookings, memberships and attendance

Deliver classes, courses, 1 to 1 sessions, online services, events and retreats
Lawful basis: Contract (to perform our agreement with you).

B) Take payments and manage accounts

Process payments, refunds, receipts, accounting and fraud prevention
Lawful basis: Contract and Legal obligation (e.g., financial record-keeping).

C) Safety and suitability

Assess suitability for participation, adapt sessions, and respond to incidents
Lawful basis: Contract and Legitimate interests (safe delivery of services).
Health data condition: typically explicit consent collected through our health questionnaire/waiver, and/or necessary for safety in an emergency (vital interests). You can refuse to provide health information, but it may mean we cannot safely deliver certain services.

D) Customer support and service improvement

Respond to queries, manage feedback/complaints, improve schedules and services
Lawful basis: Legitimate interests. The ICO notes you must consider and protect individuals’ rights when relying on legitimate interests.

E) Marketing communications (email/SMS)

Send updates, offers, and relevant information about services
Lawful basis: Consent (where required) and/or Legitimate interests (e.g., communicating with existing customers about similar services), depending on channel and circumstances. You can opt out at any time.

6. Who we share your data with

“If we change booking or payment providers, we may securely transfer or copy customer and payment-method tokens via our payment processor to maintain uninterrupted service.”

We share personal data only where necessary, including with:

Booking/membership platform: e.g., Glofox (account management, bookings, attendance).

Payment processor: e.g., Stripe (to process payments and store payment methods securely).

Website/funnel provider: e.g., ClickFunnels (website pages, forms).

Email/SMS/communications providers: e.g., email platform, SMS provider, WhatsApp (where you choose that channel).

Professional advisers: accountants, insurers, legal advisers (as needed).

Authorities/regulators: where required by law or for safety.

We do not sell your data.

7. International transfers

Some service providers may process data outside the UK (for example, where systems are hosted internationally). Where this happens, we rely on appropriate safeguards (such as adequacy decisions or contractual safeguards) as required by UK GDPR.

8. How long we keep your data (retention)

We keep data only as long as necessary:

Bookings and payment records: typically up to 6 years for accounting/tax purposes.

Health questionnaires/waivers: retained only as long as needed for safety and record-keeping (often aligned with limitation periods and insurance requirements).

Marketing contacts: until you unsubscribe/opt out, plus a short period to record your preference not to be contacted.

9. Your rights

You have rights including: access, rectification, erasure, restriction, objection, and data portability, plus the right to withdraw consent where consent is the lawful basis. The ICO summarises what organisations must tell people and the rights they have.
To exercise rights, contact us at [Email].

Complaints: You can complain to the UK Information Commissioner’s Office (ICO) if you are unhappy with how we handle your data.

10. Cookies and similar technologies

We may use cookies/trackers to run the website and understand usage. The ICO explains that non-essential cookies (such as analytics/marketing) require user consent, while strictly necessary cookies may not.
You can manage cookie preferences through our cookie banner/settings (where available).

11. Security

We take reasonable technical and organisational measures to protect personal data. No system is 100% secure; if a breach occurs that presents a risk to individuals, we will handle it in line with legal requirements.

12. Changes to this policy

​We may update this policy from time to time. The current version will always be posted on our website with the “Last updated” date.

Privacy Policy
Lone Wolf Vision (trading as Lone Wolf Yoga Studio)
Last updated: [19 Jan 2026]

These Terms apply to purchases and bookings made through our website and booking system (e.g., Glofox), unless specific terms are stated for a particular product/event.

1. Who we are

Service provider: Lone Wolf Vision, owned and operated by Stephen Jack, trading as Lone Wolf Yoga Studio.
Venue: Ushaw Historic House, Durham (Ushaw is our venue/landlord and is not the service provider).

Contact: [info@lonewolfvision.com] | [+447399008228] | [Ushaw Historic House, Ushaw Moor, College Road, DH79RH]

2. Definitions

Session: any class, 1 to 1 appointment, workshop, course, event, retreat, or online session we provide.

Booking system: the platform we use to take bookings and manage memberships (e.g., Glofox).

Membership/Pass: any recurring membership, pack, or credits product that grants access to sessions.

3. Eligibility and age

Minimum age is 16 to book independently.

Under 18s must be supervised/attend in accordance with our safeguarding approach and any session-specific rules.

4. Health, safety, and participation

You are responsible for ensuring you are fit to participate. If you have a medical condition, injury, pregnancy, or concerns, you should seek medical advice before attending.

You must complete any required health questionnaire/waiver honestly and keep us updated if circumstances change.

You agree to follow instructor guidance and studio rules. We may refuse participation or ask you to stop if we believe continuing could be unsafe.

5. Bookings, payments, and pricing

All prices are in GBP (£) unless stated otherwise.

Payments are taken through our booking system/payment processor.

A booking is confirmed only when payment (or a valid membership/pass) is recorded.

6. Memberships and recurring payments

Memberships renew automatically at the frequency stated at purchase, unless cancelled in line with the membership rules displayed at checkout.

If a payment fails, access may be paused until payment is updated.

If we change pricing or membership structure, we will provide reasonable notice where possible.

7. Cancellation, rescheduling, late arrival, and no-shows

Class cancellations by you:

Unless your product terms state otherwise, cancellations must be made at least [24] hours before the session start time to retain the credit/avoid charge.

Late cancellations and no-shows may be charged/forfeit the credit.

1 to 1 appointments:

Cancellation must be at least [24] hours prior or the full fee may be payable.

Late arrival:

If you arrive late, you may not be admitted (for safety and disruption reasons) and it may count as a no-show.

Cancellations by us:

If we cancel a session, we will offer a credit, reschedule, or refund (as appropriate).

8. Consumer rights

Nothing in these Terms removes your statutory rights. In particular, under the Consumer Rights Act 2015, services must be provided with reasonable care and skill.

If you purchase services online/at a distance, you may have cancellation rights in some circumstances under consumer contract rules, although certain leisure services delivered on a specific date/time can be exempt. Government guidance explains how cancellation rights apply to services and the information sellers must provide.

9. Studio conduct and safeguarding

You agree to:

treat staff and other clients with respect,

follow studio etiquette and safety rules,

not attend under the influence of alcohol/drugs,

keep personal belongings secure (we are not responsible for loss unless caused by our negligence).

We may suspend or terminate access (including memberships) for serious or repeated misconduct.

10. Mini Gym and unsupervised access (if applicable)

Where you book unsupervised gym access:

induction may be required before first use,

you must follow all posted safety rules,

access may be limited to one person at a time (or as specified),

misuse, unsafe behaviour, or rule breaches may result in access being revoked.

11. Liability

Participation in physical activity carries inherent risk. You are responsible for working within your limits.

We do not exclude or limit liability for death or personal injury caused by our negligence, fraud, or any matter that cannot be limited by law.

Subject to the above, our liability is limited to the maximum extent permitted by law and (where appropriate) limited to the amount you paid for the relevant service giving rise to the claim.

12. Online content and intellectual property

Any online materials, videos, programmes, handouts, and content we provide remain our intellectual property (or our licensors). You may use them for personal use only and may not copy, distribute, or resell them.

13. Privacy

Your personal data is handled in accordance with our Privacy Policy.

14. Complaints

If you are unhappy, contact us at [info@lonewolfvision.com] with details of the issue and we will respond within a reasonable timeframe.

15. Governing law

These Terms are governed by the laws of England and Wales, and disputes will be handled by the courts of England and Wales.